FUMI: Swedish pouches by Helix Sweden AB
Behind the Brands
FUMI pouches are made in Sweden by Helix Sweden AB, which gives its address on the pack as Helsingborg.
What's in it
The FUMI labels list a plant-fibre filler (E460), water, salt, flavourings and nicotine. Sweeteners and acidity regulators vary by flavour. There's no leaf in the pouch.
The range
Several FUMI flavours come in more than one strength, and the range goes from 4mg to 15mg per pouch. The FUMI collection shows each flavour with its strength.
New to pouches? Our guide What is a nicotine pouch? covers the basics.
Pouches contain nicotine, which is addictive, and they're for adults who already use nicotine.
Sources
- FUMI pack labels as listed by UK retailers (Tesco, Morrisons), checked 4 November 2026: maker, address and ingredients.
- Our own product catalogue, 4 November 2026: flavours and strengths (22 FUMI products, 4mg to 15mg per pouch; Fiery Lime, Fiery Mint, Fiery Peach, Freezy Mint, Salty Raspberry and Spearmint each in two or three strengths).
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